Exercise Sheet #1: Social Media Management

$Overview:$ This exercise will assess the student's ability to manage and monitor social media accounts.

Instructions: For the following scenarios, please indicate how you would respond to each situation.

Scenario 1: A customer posts a negative comment about your company on a social media page.

Response: A. Ignore the comment B. Delete the comment C. Reply to the comment and address their concerns

Scenario 2: A customer posts an inappropriate comment on your company's social media page.

Response: A. Ignore the comment B. Delete the comment C. Reply to the comment and explain why it is inappropriate

Rubric:

Score

1-2 points: Student demonstrated some knowledge of how to manage and monitor social media accounts.

3-4 points: Student demonstrated a strong understanding of how to manage and monitor social media accounts.

5 points: Student demonstrated an excellent understanding of how to manage and monitor social media accounts.


Exercise Sheet #2: Social Media Management (Multiple Choice)

$Overview:$ This exercise will assess the student's ability to manage and monitor social media accounts.